We Curate, You Celebrate
Blending Classical and Contemporary for Unforgettable Moments
Our unique
Advaitha unites music, dance, theatre, and cuisine
We create transformative experiences by blending rich traditions with contemporary expressions, offering a seamless fusion of art, culture, and flavors.
Whether it’s soul-stirring music, captivating dance, thought-provoking theatre, or an exquisite culinary journey, Advaitha brings together diverse art forms to craft unforgettable moments.
Our Team
“Great leadership is like great music—harmonizing vision, passion, and people to create something timeless.”
Director
Binu Jacob
Director
Binu Jacob, is a visionary leader with over 30 years of professional experience. He holds a Master’s in Management and Systems from IIT Delhi and an Engineering degree in Applied Electronics and Instrumentation from the College of Engineering, Trivandrum.
Beyond his corporate achievements, Binu is a classically trained singer, blending his passion for music with his professional endeavors. His love for music extends beyond performance—he believes in the power of rhythm and melody to inspire creativity and collaboration.
He is also an advocate for sustainability, currently developing an ecovillage that embodies his vision for minimalistic living, environmental stewardship, and community engagement. His multifaceted interests and innovative mindset continue to shape Advaitha as a platform that celebrates music, art, and culture in all its forms.
Director
Nidhin Raj
Director
Nidhin Raj, is a visionary leader at the intersection of innovation, strategy, and the arts. With a deep understanding of market trends and business transformation, he seamlessly blends creativity with strategic execution to develop impactful solutions. His expertise spans product innovation, cross-functional collaboration, and guiding organizations through evolving technologies to unlock new opportunities.
A trusted advisor to leadership teams, Nidhin has played a key role in defining NorthStar visions, streamlining operations, and driving long-term growth. His ability to bridge business strategy with creative thinking has positioned him as a catalyst for change. Passionate about the arts, he believes that creativity fuels innovation, shaping Advaitha into a space where business, design, and technology converge to redefine industries.
"Art and technology are two sides of the same coin, each inspiring and elevating the other."
"True music bridges worlds—where tradition meets innovation, and every note tells a story beyond borders."
Advisor
Aakash Binu
Aakash is a vocalist, guitarist and Tabla player, with a diploma in Western Popular Music from BIMM London. He was featured on Indian television as a child prodigy on two music shows and has trained in Indian classical music since childhood.
Beginning his tryst with the city as a student, Aakash broke into the London music scene, performing alongside South Indian pop sensation Shwetha Mohan at the Troxy London.
Director
Brook Horowitz
Director
Brook Horowitz, is a globally recognized expert in responsible business, ethics, and corporate sustainability. A graduate of Cambridge and Harvard, he played a key role in GE’s expansion in Eastern Europe during the 1990s. Later, he joined the International Business Leaders Forum, a Prince of Wales charity dedicated to advancing corporate responsibility in emerging markets. In 2014, he co-founded IBLF Global, an NGO promoting responsible business through collective action.
With extensive experience leading business integrity projects across Eastern Europe, Central Asia, and Southeast Asia, Brook has collaborated with organizations like the UK Prosperity Fund, DFID, EBRD, and UNDP. His expertise in ethical leadership and governance makes him an invaluable advisor, guiding Advaitha toward sustainable growth and a strong commitment to business integrity.
“Responsible business, like art, reflects our values and shapes a future built on integrity and sustainability.”
